Giixa Infotech
Web Design & Digital Marketing Agency

Website Traffic Analytics

Web analytics is a powerful tool in any marketer's arsenal and can help you - reduce your marketing costs and provide a way to increase traffic and hence conversions. If you are looking at a no-cost but sophisticated web analytics tool, look no further than Google Analytics. Another functionality of Google Analytics is that it allows for a good degree of customization. This means that you can measure specific activities that are suited for your business and also generate custom reports.

The benefits of web analytics

  • Web Analytics provides with the insight on how your visitors are experiencing and interacting with your site. Based on this, you can make your website more functional and easy-to-use, thereby improving your chances of customer retention
  • Web analytics can help you understand the conversion rate of your visitors and provide you with solutions to maximize the conversion rate
  • You can take actionable steps to improve the performance of your website from the data pertaining to your site’s entrance pages, exit pages and visitor activity
  • Plot the traffic patterns on your site and get information on where they break down
  • Overall it helps you maximize the potential of your website
  • Your Web Analytics can be exported into Excel, Word, PowerPoint, etc making it easy to discuss in your marketing / strategy meetings

Giixa's Google Analytics Services

We are a leading Google Analytics service provider and our Google Analytics implementation services cover these specific areas -

  • # Basic Website Statistics
  • # Advanced Analytics
  • # Google Analytics Customization
  • # Website Optimization and Testing
  • # Google Analytics Account Setup Services
  • # Google Analytics Audit Services
  • # Google Analytics Consulting Service